KimberRush: Play and Earn
KimberRush represents the next evolution of play-to-earn gaming. While earlier play-to-earn models often proved economically unsustainable, KimberRush follows a Play and Earn philosophy: players are first drawn to the game because they genuinely enjoy the immersive experience, while dedicated and skilled players have the opportunity to earn meaningful rewards.
Game Concept
KimberRush is an ultra-realistic diamond mining adventure game set in richly detailed virtual landscapes inspired by real diamond-rich regions in East and West Africa.
Players explore, build, and manage their own diamond mines in a hyper-realistic environment that mirrors actual mining challenges — from terrain navigation to operational decision-making.
Key gameplay features include:
Purchasing or renting land to establish your own mine
Buying and upgrading basic to advanced mining equipment
Hiring other players to work on your mine
Exploring and discovering rare resources
Real-World Value Discovery
What makes KimberRush truly unique is that rare in-game discoveries have real-world value.
Embedded in the game world are special diamond NFTs, each backed by a physical rough diamond stored securely with Malca-Amit in New York.
Mined eDiamonds have identical qualities and rights as those purchased on KimberMarket
Diamond NFTs are extremely rare, with each representing a physical stone valued between $10,000 and $50,000
Players who discover a full diamond NFT can hold it, sell it on KimberMarket, redeem it for the physical diamond, or use our complimentary cutting support
Dual Currency Play & Earn Model
KimberRush uses a balanced two-currency system designed for both accessibility and long-term sustainability:
Carats — In-game currency earned through mining, used for equipment, upgrades, and operations.
$KIMBER — Our native currency for purchasing land NFTs, high-value items, and upgrades.
This model encourages organic gameplay while creating sustained demand for $KIMBER through meaningful in-game utility.
Ecosystem Benefits
Upon launch, KimberRush will significantly strengthen the KimberLite ecosystem by driving continuous token usage, increasing engagement, and expanding the community.
The game creates a virtuous cycle where enjoyable gameplay naturally supports token demand and ecosystem growth.